Driving Noel Leeming Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates multiple retail media networks, making it easy for every brand to start their retail media journey.

We simplify the process to increase adoption and deliver strong results for advertisers and retailers on Noel Leeming’s MarketMedia and across retail media networks.

Grow MarketMedia's Revenues

Grow MarketMedia’s revenues by strategically enhancing ad monetization across multiple channels including sponsored search, display, video/CTV, and off-site advertising. Focus on optimizing CPM, CPC, and ROAS metrics to drive performance-based pricing models that ensure sustained profitability. Simultaneously, protect retailer margins by carefully balancing ad revenue streams so they complement rather than erode existing product margins. This disciplined approach positions MarketMedia to maximize income while maintaining the integrity of the retail ecosystem.

MarketMedia media network

Name: MarketMedia

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: APAC

Country: New Zealand

Improve Advertiser ROI on Noel Leeming

Noel Leeming’s MarketMedia Guide by RMIQ offers advertisers a strategic advantage in maximizing return on investment through precise targeting and comprehensive performance tracking. By delivering measurable sales lift and strong ROAS, the platform ensures clear attribution of campaign success, enabling brands to make informed decisions. This data-driven approach fosters sustained brand retention and growth, attracting top consumer packaged goods companies and prominent consumer brands repeatedly. Additionally, the integration of user-friendly self-serve tools and APIs streamlines campaign management, allowing agencies and adtech platforms to seamlessly create and optimize advertising efforts within the Noel Leeming ecosystem.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless MarketMedia API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Noel Leeming's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on MarketMedia

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.