Staples Ad Agency

Staples Media Network leverages a powerful combination of on-site and off-site technologies to provide a comprehensive advertising solution for businesses across North America. Through its self-service platform, Staples Connect offers a variety of ad formats including sponsored product search ads, on-site display placements, and video ads via programmatic channels. The network also features advanced PDP conquesting by placing sponsored products on competitor product detail pages, enhancing brand visibility directly where consumers make purchasing decisions. This integrated approach across both Staples’ online marketplace and brick-and-mortar stores ensures that businesses can reach highly targeted audiences with precision.

When combined with RMIQ’s AI-powered ad optimization, Staples Media Network’s technology delivers even greater performance for advertisers. RMIQ’s advanced algorithms analyze real-time data from both on-site and off-site campaigns, including retargeting efforts using Staples’ proprietary data and partnerships with platforms like Criteo and Pentaleap. This AI-driven optimization continuously refines bids, budgets, and creative placements to maximize ROI, driving higher engagement and conversions. Together, Staples Media Network and RMIQ create a seamless, data-driven advertising ecosystem that empowers businesses to efficiently reach and influence shoppers throughout their purchase journey.