Driving Dollar Tree Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption to help brands grow and succeed efficiently on Dollar Tree’s Chesapeake Media Group and across retail media networks.

Grow Chesapeake Media Group's Revenues

Chesapeake Media Group can significantly increase its revenues by optimizing ad monetization across multiple channels, including sponsored search, display, video, and CTV formats, while expanding off-site advertising opportunities. By focusing on performance-driven pricing models such as CPM, CPC, and ROAS, the group can align advertiser spend with measurable outcomes, enhancing campaign effectiveness and profitability. At the same time, safeguarding retailer margins remains a priority; ad revenues should complement product sales rather than erode them, ensuring long-term sustainable growth. This balanced approach enables Chesapeake Media Group to drive higher revenue streams while maintaining strong partnerships with retail stakeholders.

Chesapeake Media Group

Name: Chesapeake Media Group

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Generalist

Offers self-service: No

Region: North America

Country: US

Improve Advertiser ROI on Dollar Tree

To improve advertiser ROI on Dollar Tree through Chesapeake Media Group, focus on driving measurable sales lift and maximizing return on ad spend by utilizing precise attribution models that connect marketing efforts directly to consumer purchases. By consistently delivering strong performance data and actionable insights, the platform builds trust with large CPG and consumer brands, encouraging repeat investment and long-term partnerships. Additionally, the availability of self-serve tools and robust APIs streamlines campaign management, allowing advertisers and agencies to efficiently launch and optimize campaigns within their existing workflows. This combination of data-driven results and operational ease positions Chesapeake Media Group as a strategic channel for brands seeking sustained growth on Dollar Tree’s retail media network.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Chesapeake Media Group API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Dollar Tree's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Chesapeake Media Group

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.