Driving Home Depot Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

By partnering with Home Depot, we help brands seamlessly adopt and maximize retail media opportunities on Home Depot’s Orange Apron Media and across retail media networks.

Grow Orange Apron Media's Revenues

To grow Orange Apron Media’s revenues, focus on optimizing ad monetization across all available channels including sponsored search, display, video/CTV, and off-site advertising. Prioritize performance-driven pricing models such as CPM, CPC, and ROAS to drive measurable profitability while maintaining strict control over retailer margins. This approach ensures advertising efforts generate incremental revenue without eroding product profitability, positioning Orange Apron Media as a sustainable and high-performing retail media network.

Orange Apron Media media network

Name: Orange Apron Media

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: North America

Country: US

Improve Advertiser ROI on Home Depot

To improve advertiser ROI on Home Depot through Orange Apron Media, brands must focus on delivering measurable sales lift and a high return on ad spend by utilizing precise attribution data that connects campaigns directly to in-store and online purchases. The platform’s robust self-serve tools and APIs streamline campaign creation and seamlessly integrate with agency and adtech systems, enabling efficient management and optimization. By driving consistent performance and demonstrating clear value, advertisers contribute to sustained brand retention and growth, positioning their campaigns for repeated success within Home Depot’s retail media network.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Orange Apron Media API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Home Depot's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Orange Apron Media

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.