Amazon Ad Agency

Amazon Ads leverages a comprehensive blend of on-site and off-site technologies across North America and the EU to maximize your business’s advertising impact. Their on-site solutions include Sponsored Products and Brands in search, on-site display ads, and Sponsored Products on competitor product detail pages (PDP Conquesting), ensuring visibility directly within the Amazon marketplace. Complementing these, Amazon’s off-site capabilities utilize the Amazon DSP for display and retargeting across various external websites and apps, including video and connected TV ads on Prime Video and Fire TV, as well as shoppable livestreams on Amazon Live. This multi-channel approach allows advertisers to engage customers at every stage of the shopping journey, both within and beyond Amazon’s ecosystem.

When combined with RMIQ’s AI-powered Ad Optimization, Amazon Ads’ robust media network becomes even more powerful. RMIQ’s advanced algorithms analyze performance data in real-time, dynamically adjusting bids, budgets, and creative placements to maximize return on ad spend. This intelligent optimization harnesses the full range of Amazon’s ad formats—from search and display to video and livestream—while leveraging off-site retargeting to reengage potential customers. Together, Amazon Ads and RMIQ deliver a seamless, data-driven advertising strategy that drives higher conversions, boosts sales, and enhances your overall business growth.