Meijer Ad Agency

Meijer Media’s comprehensive on-site and off-site advertising technologies provide a seamless integration for businesses looking to maximize their reach across multiple channels. Leveraging Meijer’s dual presence as both an online marketplace and a brick-and-mortar retailer, advertisers can utilize sponsored product search ads through Criteo and CitrusAd, on-site display ads on Meijer.com, and video/CTV ads via strategic partnerships like the Kroger alliance. This multi-format approach includes PDP conquesting to target customers directly on product detail pages and off-site retargeting using first-party data through platforms such as LiveRamp and The Trade Desk, ensuring a highly targeted and cohesive advertising experience.

By combining Meijer Media’s robust ad network with RMIQ’s AI-powered ad optimization, businesses gain access to advanced data-driven insights and automated campaign management that enhance ad performance across all channels. RMIQ’s AI optimizes bids, creatives, and audience targeting in real time, maximizing ROI on Meijer’s search, display, video, and off-site retargeting placements. This powerful synergy enables brands to efficiently reach North American consumers both online and in-store, driving conversions and increasing overall marketing effectiveness within the competitive retail landscape.