RMIQ Case Study
2xROAS growth in less than 2 months across networks
8.5×ROAS for the new product launched
The Results
Doubling sales from retail media in under two months and achieving 8.5× ROAS for a new product launch.
5xROAS from 1x to 5x
10×more sales
85%ROAS growth
63%more sales
163%ROAS growth
60%more sales
Zack’s Mighty, an innovative organic tortilla chip company launched in 2020, faced a crowded online snack aisle. The lean brand team needed a way to cut through the noise, compete with category giants, and drive meaningful growth using retail media, without adding operational complexity. Executing campaigns across multiple networks manually was resource-intensive, so they needed a partner to handle end-to-end execution.
Zack’s Mighty partnered with RMIQ to fully manage retail media campaigns across multiple networks. By shifting to AI-driven, SKU-level optimization, RMIQ unlocked incremental performance gains, ensured cross-platform consistency, and delivered growth while removing execution burden from the brand team.
Instacart
163%
before & after RMIQ comparison
Testimonial
RMIQ team has been transformative to our digital marketing efforts. They more than doubled our ROAS within a month and have made a meaningful impact on our business and retail partnerships. They are easy to work with, adaptable, and always willing to help out in any areas directly related to or tangential to sponsored search.
Zack GazzanigaFounderSee another success story
Contact RMIQ
Book 30 minutes with Petr, or send the team a message. A person on the team reads both.
Petr Misek, Retail Media Expert
Bring the brands you sell and the networks you buy on. Petr will show you where RMIQ fits and what it would change.
Petr, Jim or Jacek will reply
Pricing, partnerships, press, or a question that doesn't need a call.
Petr MisekRetail media expert, RMIQ
Questions about your retail media? Book 30 minutes with Petr, or send the team a message. A person on the team reads both.
Book 30 minutes Send a message
